Insights on Consumer Packaged Goods

Article

Agility@Scale: Solving the growth challenge in consumer packaged goods

– The magnitude and pace of change in the US market have undermined traditional growth models for many consumer-packaged-goods companies, especially larger ones. Companies need to combine greater agility with new types of scale advantage to compete more effectively.
Article

Zero-based productivity: The power of informed choices

– Extending the tenets of zero-based budgeting across the full cost base can transform performance.
Report

Mathematics of the luxury market in Russia

– To understand Russian luxury goods and services, look to growth potential and consumer behavior.
Article

Marketing’s hidden treasure: Better CPE can unlock millions to fuel growth

– Overlooked and often forgotten, consumer promotions and engagement (CPE) can be a major source of revenues.
Article

The new model for consumer goods

– Why the industry’s historic value-creation model is faltering—and how to reinvent it.

Video

Consumer 2030: Western Europe

The consumer packaged goods industry is changing rapidly. While emerging markets receive a lot of attention, mature markets like Western Europe also face significant changes. Watch this video to learn more, and read our accompanying article, “Western Europe’s consumer-goods industry in 2030.”

Featured publications

Collection

Operations as a competitive advantage in a disruptive environment

This collection weaves together the latest developments within the consumer-packaged-goods (CPG) operations sector, with a honed focus on operational excellence best practices.
Issue

Perspectives on retail and consumer goods, Number 6

– The sixth edition of our consumer journal is a special edition focused on potential opportunities in our EEMA region—Eastern Europe, Middle East, Russia, Turkey and Africa.

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MORE INSIGHTS

Article

‘True Gen’: Generation Z and its implications for companies

– The influence of Gen Z—the first generation of true digital natives—is expanding.
Article

How consumer-goods companies can win in Southeast Asia

– Disciplined spending, stronger partnerships with retailers and distributors, and cross-functional collaboration set winners apart.... But all companies in the region need to step up their game in digitization and analytics.
Article

Commercial excellence in China: Lessons from the top CPG companies

– What does it take for consumer-goods manufacturers to succeed in the fast-growing—and increasingly competitive—Chinese... market? Our latest survey yields some answers.
Report

Measuring the fashion world

– A new survey takes stock of apparel companies’ go-to-market processes. The findings have implications for product design,... development, and delivery.
Report

Is apparel manufacturing coming home?

– To meet customers’ needs, apparel companies need to focus on nearshoring, automation, and sustainability.
Report

Shattering the glass runway

– Although many companies have committed to increasing gender diversity in the fashion industry, progress toward fixing it has been... slow. We partnered with Glamour and the Council of Fashion Designers of America (CFDA) to understand why, and what can be done.
Article

From lab to leader: How consumer companies can drive growth at scale with disruptive innovation

– In the era of “fast products” and digital disruption, delivering growth requires putting in place new predictive consumer-growth... capabilities, including innovation, based on speed, agility, and scale.
Article

Deliver on time or pay the fine: Speed and precision as the new supply-chain drivers

– E-commerce giants have raised the supply-chain performance bar. Now consumer-goods manufacturers face a stark choice: achieve... new levels of predictability and responsiveness, or pay a heavy price.
Report

Mathematics of the luxury market in Russia

– To understand Russian luxury goods and services, look to growth potential and consumer behavior.
Article

What beauty players can teach the consumer sector about digital disruption

– As many consumer businesses struggle to deal with the pace of change, the beauty sector shows the way.
Article

The organizational agenda in consumer packaged goods

– To continue to compete, CPG companies must increase agility, reskill the C-suite, and leverage millennial talent.
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